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Agentive
Agentive

One platform for every Indian business. Cloud telephony, an AI voice agent, an AI chat agent and the WhatsApp Business API, all in one place. Answer every call and message, and go live in a day.

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© 2026 Agentive. Owned and operated by Mannan Technologies Private Limited.

Privacy Policy

Last updated: 1 May 2026

This Privacy Policy describes how Mannan Technologies Private Limited("Agentive", "we", "us", or "our"), a company incorporated under the laws of India with its registered office at 1st Floor, Plot No. 142, Street No. 5, Block-B, Balbir Vihar, New Delhi, India 110086, collects, uses, and protects your personal information when you use our website at agentive.co.in, our software platform at app.agentive.co.in, and integrations that you enable through the platform, including WhatsApp Business Platform and other Meta services (collectively, the "Service").

The Service includes three core products offered to Indian businesses. Our AI Chat Agent for websites and WhatsApp Business Platform. Our Cloud Telephony product, which provides Indian DID numbers, IVR, an outbound dialer, multi-agent web panels, call recording, and voicemail. Our AI Voice Agent, which answers and places phone calls in Hindi and English on the same Indian DIDs. This policy applies to all three products and to any feature you enable inside your Agentive account.

This policy is published in compliance with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and other applicable Indian laws.

By using our Service, you consent to the collection and use of information as described in this policy.

1. Information We Collect

Account Information: When you create an account, we collect your name, email address, phone number, and company name. If you recharge your wallet, we collect billing information necessary to process your payment through our payment processor, Razorpay.

Usage Data: We collect information about how you use our Service, including pages visited, features used, AI agent configurations, and actions taken within the dashboard.

Conversation Data: When your customers interact with AI chat agents created through our platform, we process conversation messages, metadata, and related analytics. This data belongs to you and is processed by Agentive as a data processor on your behalf.

Knowledge Base Data: Content you upload to train your AI chat agents, including text, FAQs, product information, and other business data you provide to customize AI agent responses.

Device Information: We may collect information about the device you use to access our Service, including browser type, operating system, IP address, and approximate geographic location.

Meta and WhatsApp Business Platform Data: If you connect WhatsApp or other Meta products to Agentive, we may process WhatsApp Business Account identifiers, business portfolio identifiers, phone number identifiers, display names, message templates, template statuses, quality and rejection information, webhook events, message status events, customer phone numbers, customer names, conversation messages, media attachments, uploaded template media, and encrypted API credentials or access tokens required to operate the integration.

Cloud Telephony Data: When you use our Cloud Telephony product, we process information needed to route, deliver, and bill phone calls placed or received on Indian DID numbers allocated to your account. This may include the DID and trunk identifiers assigned to your organisation, caller and callee phone numbers, call start and end timestamps, call duration, call direction (inbound or outbound), call disposition and end-reason metadata, IVR keypress choices, call-leg recordings stored on our servers in OGG Opus or WAV format, voicemail recordings, hold and transfer events, agent activity within the web-based agent panel, and billing and usage logs tied to your wallet. Contact lists, leads, and campaign data that you upload into the outbound dialer are processed solely to place those calls and report results back to you.

AI Voice Agent Data: When you use our AI Voice Agent on inbound or outbound calls, we additionally process the caller's audio stream, real-time speech-to-text transcripts, the AI agent's spoken responses and synthesized audio, language and code-switching signals (Hindi, English, and Hinglish), turn-by-turn latency and quality metrics, intent and outcome labels generated by the agent, and per-call cost-of-goods information used for analytics and billing. Where you have enabled call memory, a compact summary of a returning caller's recent conversations may be retrieved and supplied to the AI Voice Agent at the start of a new call to provide continuity.

Telephony Provider and Operator Data: To make Cloud Telephony and AI Voice Agent work, certain information is exchanged with the upstream telecom operators and SIP trunk providers that carry the call from the public phone network to our infrastructure. This typically includes the originating and terminating phone numbers, caller ID metadata, trunk and channel identifiers, signalling timestamps, and the audio of the call leg itself. Voice traffic to and from the public phone network is carried by licensed Indian telecom operators and is subject to their own retention, lawful-interception, and regulatory obligations.

2. How We Use Your Information

  • To provide, operate, and maintain the Service
  • To process payments and manage your wallet balance
  • To power AI chat agent responses using your knowledge base data
  • To send you important updates about your account and the Service
  • To respond to your inquiries and provide customer support
  • To improve and optimize the Service
  • To detect and prevent fraud or abuse
  • To comply with legal obligations under Indian law
  • To connect and operate WhatsApp Business Platform features that you choose to enable
  • To create, sync, test, and manage WhatsApp message templates and template status updates
  • To send and receive WhatsApp messages, including approved template messages, on your behalf
  • To route, originate, and terminate inbound and outbound phone calls on the Indian DID numbers and SIP trunks allocated to your organisation
  • To operate the visual IVR builder, outbound dialer, multi-agent web panel, call recording, and voicemail features that are part of Cloud Telephony
  • To operate the AI Voice Agent, including real-time speech recognition, language understanding, response generation, and speech synthesis on calls handled by the agent
  • To generate transcripts, analytics, and call-quality reports for calls handled by your AI Voice Agent or by human agents on the platform
  • To calculate per-call and per-minute usage, deduct charges from your wallet where applicable, and provide tax invoices
  • To detect and prevent telephony abuse, including toll fraud, robocall complaints, blocked-caller abuse, and Do Not Call list violations
  • To respond to lawful requests from telecom operators and government authorities as required under Indian law

3. Meta and WhatsApp Business Platform Data

Agentive uses Meta and WhatsApp Business Platform data only to provide the messaging, template, inbox, automation, and account-management features that you enable in the Service. We do not sell, rent, or trade Meta-derived data, WhatsApp conversation data, customer phone numbers, or template data. We do not use WhatsApp conversations for unrelated advertising, and we do not use customer conversations or knowledge base content to train general AI models.

Agentive may request access to Meta permissions such as whatsapp_business_messagingand whatsapp_business_management. The messaging permission is used to send and receive WhatsApp messages, send approved templates, receive delivery and read status updates, upload and retrieve message media, and support customer conversations. The management permission is used to manage WhatsApp Business assets that you authorize, including WhatsApp Business Accounts, phone numbers, message templates, template review status, account metadata, webhook configuration, and embedded signup or customer onboarding flows when available.

You are responsible for ensuring that your use of WhatsApp messaging complies with WhatsApp Business Messaging Policy, WhatsApp Business Terms, Meta Platform Terms, applicable law, and any required customer opt-in or consent before sending template messages or marketing messages.

3A. Cloud Telephony and AI Voice Agent Data

Agentive uses Cloud Telephony and AI Voice Agent data only to deliver, record, and report the phone-call services that you enable for your organisation. We do not sell, rent, or trade call recordings, transcripts, voicemails, caller-ID metadata, dialer contact lists, or AI Voice Agent conversation logs. We do not use customer call audio or transcripts to train general AI models outside of your account.

Call recordings, voicemails, and AI Voice Agent transcripts are stored on infrastructure controlled by Agentive and are made available to you through the dashboard and APIs scoped to your organisation. Access is restricted by role: organisation administrators and managers can access calls across their organisation, while agent-role users can access only their own assigned calls and numbers. Recordings and transcripts associated with a call are linked to that call by an internal call identifier.

The default retention window for call recordings, voicemail audio, and AI Voice Agent transcripts is up to ninety (90) days, after which they are scheduled for deletion. This default window may change from time to time as we improve the platform and as required by law. Where you have a longer or shorter retention requirement, you may contact us to discuss available options, subject to applicable law.

You are responsible for ensuring that your use of Cloud Telephony and the AI Voice Agent complies with the Telecommunications Act, 2023, the Telecom Commercial Communications Customer Preference Regulations issued by the Telecom Regulatory Authority of India (TRAI), any successor or replacement framework that supersedes the Indian Telegraph Act, 1885, applicable Do Not Call and Do Not Disturb registries, all recording-notice and consent rules that apply in the jurisdictions you call into, and any sectoral regulations relevant to your business, in each case as in force from time to time. You are responsible for obtaining any consent required to record a call, to call a number with an automated or AI-driven voice, or to use a contact list for outbound campaigns.

4. AI and Conversation Data

Conversations between your customers and your AI chat agents are processed using third-party AI service providers. We do not use your conversation data or knowledge base content to train general AI models. Your data is used solely to provide the Service to you and is subject to our data security measures.

AI-generated responses are created in real time based on your knowledge base and conversation context. We do not store AI model weights or fine-tuned models specific to your account.

The same principle applies to the AI Voice Agent. Real-time speech recognition, language understanding, response generation, and speech synthesis on a live phone call are processed using third-party AI service providers under contractual terms that restrict the use of your call data. We do not use your AI Voice Agent call audio, transcripts, or caller information to train general AI models. Where caller memory is enabled, only a compact summary of recent calls from the same phone number is supplied back to the AI Voice Agent for continuity, and that memory is scoped to your organisation.

5. Sensitive Personal Data

We do not collect sensitive personal data or information (SPDI) as defined under the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, unless absolutely necessary for payment processing. Payment card details are handled entirely by Razorpay and are never stored on our servers.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to maintain your session, remember your preferences, and analyze how our website is used. You can control cookies through your browser settings.

Our chat widget may use cookies on your website to maintain conversation continuity for returning visitors. These cookies are set under your domain, not ours.

Cloud Telephony and AI Voice Agent calls are placed over the public telephone network and do not involve cookies on the caller's device. The web-based agent panel that your human agents sign in to may set login-session cookies needed to keep the agent signed in to the panel.

7. Data Sharing and Third Parties

We do not sell, rent, or trade your personal information to third parties. We may share your information with:

  • AI Service Providers: We use third-party AI services to power AI agent responses. Conversation data is sent securely and is not used to train general AI models.
  • Payment Processors: Razorpay processes your payment information securely. We do not store your credit card, debit card, or banking details.
  • Meta and Communication Platforms: If you enable WhatsApp integration, customer conversations, templates, media, status updates, and account metadata are processed through Meta's WhatsApp Business Platform and related APIs.
  • Email Service Providers: We use transactional email services to send account verification and billing notifications.
  • Cloud Infrastructure and Storage: Our Service is hosted on cloud servers and object storage providers that support encrypted application data, conversation attachments, and WhatsApp template media.
  • Legal Requirements: We may disclose your information if required by law, court order, or government authority under applicable Indian law.
  • Telecom Operators and SIP Trunk Providers: To deliver Cloud Telephony and AI Voice Agent calls to and from the public phone network, we exchange signalling and audio with licensed Indian telecom operators and SIP trunk partners. These operators receive caller and callee numbers, trunk identifiers, signalling timestamps, and the audio of the call leg itself, and they handle that data subject to their own retention, lawful-interception, and regulatory obligations.
  • Telephony AI Service Providers: Real-time speech recognition, language understanding, response generation, and speech synthesis for the AI Voice Agent are powered by third-party AI providers under contractual terms that restrict the use of your call data to providing the service.
  • Call Recording and Voicemail Storage: Call recordings, voicemail audio, and related metadata are stored on cloud infrastructure controlled by Agentive and may be processed by our object storage and backup providers under encryption and access controls.

8. Data Security

We implement reasonable security practices and procedures as required under the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011. These include encryption in transit (TLS/SSL), secure password hashing (bcrypt), API key encryption (AES-256), access controls, and regular security reviews.

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

9. Data Retention

We retain your account information for as long as your account is active. Conversation logs and analytics data are retained for as long as your account is active. After account deletion, we remove your personal data within 30 days. WhatsApp integration credentials, connected-account identifiers, message templates, uploaded template media, and Meta-derived integration records are deleted or de-identified when you disconnect the integration or request deletion, unless retention is required for security, fraud prevention, billing, legal compliance, or dispute resolution. Aggregated, anonymized data may be retained for analytical purposes.

For Cloud Telephony and AI Voice Agent, the default retention window for call recordings, voicemail audio, and AI Voice Agent transcripts is up to ninety (90) days from the date of the call, after which they are scheduled for deletion. Call metadata (such as caller and callee numbers, duration, disposition, and billing entries) is retained for the lifetime of your account so that historical reports, invoices, and audit trails remain available to you. When your account is closed, call metadata and analytics tied to closed organisations are removed within 30 days, subject to longer retention where required for tax records, lawful requests, fraud prevention, security investigations, dispute resolution, or applicable law. Default retention windows may change from time to time as we improve the platform.

10. Your Rights

Under applicable Indian law, you have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate or incomplete information
  • Request deletion of your account and associated data
  • Request deletion of WhatsApp integration data, Meta-derived data, uploaded template media, and encrypted credentials associated with your account
  • Disconnect WhatsApp or other third-party integrations from your Agentive account
  • Request deletion of specific call recordings, voicemails, transcripts, or contact lists associated with your Cloud Telephony or AI Voice Agent usage
  • Export your conversation data and knowledge base via our API
  • Withdraw consent for data collection (which may result in inability to use the Service)
  • File a complaint with the Grievance Officer (details below)

11. Data Deletion Instructions

You may request deletion of your Agentive account data, WhatsApp integration data, Meta-derived data, message templates, uploaded media, conversation logs, and stored credentials by emailing hello@agentive.co.in from your registered account email with the subject line "Data Deletion Request". Please include your workspace or organization name and the WhatsApp Business Account or phone number you want removed, if applicable.

The same channel covers deletion requests for Cloud Telephony and AI Voice Agent data. If you want call recordings, voicemails, AI Voice Agent transcripts, dialer contact lists, or campaign results removed, send the request from your registered email and mention the DID numbers, campaign names, or call identifiers you want deleted. If you want a specific phone number on your end to be removed from caller-memory or returning-caller summaries used by the AI Voice Agent, include that number in the request.

We will verify the request and delete or de-identify applicable data within 30 days, unless a longer retention period is required by law, payment records, fraud prevention, security investigation, or dispute resolution. You may also remove Agentive's access from your Meta account settings or disconnect WhatsApp inside Agentive where available. Our public data deletion instructions are available at agentive.co.in/data-deletion.

12. Data Transfer

Your data may be stored and processed on servers located outside India (including the United States) through our cloud service providers. By using the Service, you consent to this transfer. We ensure that all third-party providers maintain adequate security standards.

13. Children's Privacy

Our Service is not intended for use by anyone under 18 years of age. We do not knowingly collect personal information from children. If we discover that a child under 18 has provided us with personal information, we will delete it promptly.

14. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by email or through a notice on our website. Your continued use of the Service after changes constitutes acceptance of the updated policy.

15. Grievance Officer

In accordance with the Information Technology Act, 2000 and the rules made thereunder, the Grievance Officer for the purpose of this Privacy Policy is:

  • Name: Rakesh Yadav
  • Designation: Grievance Officer
  • Email: hello@agentive.co.in
  • Phone: 80056 80053

The Grievance Officer shall address any grievances within 30 days of receipt.

16. Contact Us

If you have questions about this Privacy Policy or your data, contact us at:

  • Email: hello@agentive.co.in
  • Phone: 80056 80053